YouTube toughens rules regarding which videos get ads

YouTube on Tuesday announced ramped-up rules regarding when it will run ads with videos as it scrambled to quell concerns by brands about being paired with troublesome content. “There’s no denying 2017 was a difficult year, with several issues affecting our community and our advertising partners,” YouTube vice president of display, video and analytics Paul Muret…

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Can you keep your kids safe watching YouTube?


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By David R Brake, Researcher and Educator, University of Alberta. YouTube has been under fire for exposing kids to harmful content. How can you keep your children safe and what are some safe viewing options? (Shutterstock) In recent weeks parents have been shaken by media reports about upsetting, offensive or crassly commercial videos that children using…

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Videos, KOLs make apps profitable


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Yixia Tech, a Beijing-based firm that operates Yizhibo, an online video service in the mold of YouTube, has teamed up with Chinese social media giant Weibo to add a new dimension to the world of app-based business. It has added new interactive features to its video content and offers access to key opinion leaders or KOLs.…

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Facebook Launches New App For Video Creators


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Facebook has launched a new app specifically made for internet influencers who want to create a video community. Called Facebook Creator, the app provides users with the necessary tools for better live streams, engaging with fans and tracking analytics. “The Facebook Creator app is a one stop shop for creators of all kinds, to help take…

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